Your Partner for Smarter Apprenticeship Solutions
Apprenticeship Central is the leading partner for businesses looking to build and run apprenticeship programmes that deliver real results: attracting the right people, supporting them properly, and keeping them in the industry.
Our Story
Apprenticeship Central was created to fix what’s broken in Apprenticeships.
We care about apprenticeships because when they’re done badly, everyone loses. Too many programmes fail due to poor recruitment, weak support, and lack of safeguarding. We exist to raise standards – for employers and apprentices alike.
Meet the team
The Team behind Apprenticeship Central
Eleanor Baker Barnes
Director
Nicole Cochran
RETAIN Manager and Business Support
Mandy Gibson
RETAIN Lead
Julie Roberts
RETAIN Manager
Jake Watson
RECRUIT Lead
Our Mission
Raising the Standard of Apprenticeships
We partner with employers, networks and training providers to make apprenticeships easier to manage and more effective. From recruitment and retention to programme design and audits, we handle the parts that take time and expertise to get right. We’re not a training provider or an agency; we’re the bridge between the two. Our goal is to take the noise out of apprenticeship delivery so employers can focus on what they do best, running great businesses.
Ready to strengthen your apprenticeship strategy?
Stay Ahead of Apprenticeship Changes
Practical insight for employers on recruitment, safeguarding, funding and retention — without the noise.
Trusted by Leading Organisations
From independent employers to national networks and industry bodies.
Ready to Strengthen Your Apprenticeship Strategy?
Whether it’s recruitment, retention or safeguarding, we help employers build apprenticeship programmes that work – and last.